Google Ads
Sales Performance
Jul–Aug 2024
27 Jul – 25 Aug 2024
Google Ads reports 415.50 conversions and 1,591.73% ROAS. Rounded figures and the reporting definitions are explained in the Portfolio.
15.92x
ROAS
415.50
Conversions
TerryKX Media · Personal PPC consultancy
Google Ads & Meta Ads for eCommerce and Lead Generation
I’m Terry, a Google Ads and Meta Ads specialist with 10+ years of hands-on PPC experience, helping eCommerce and service businesses generate sales and qualified leads.
I review campaigns, conversion tracking, creatives and landing pages to understand what is working, where budget is being wasted and what needs to improve. You work directly with me throughout.
Work directly with me
Terry.
Your PPC specialist
Hands-on Google Ads and Meta Ads management since 2015.
Language Support
English • Simplified Chinese • Traditional Chinese
Clear, Direct Communication
Discuss campaign strategy, performance and next steps directly with me.
10+
Years of hands-on PPC experience
300+
Businesses across 20+ countries
Since 2015
Google Ads & Meta Ads management
US$1.8m
Annual ad spend managed, up to
The work behind the service
Campaigns for purchases and relevant enquiries
My PPC experience includes online stores and businesses that depend on enquiries. Choose the goal that fits your business.
eCommerce
Purchases. Revenue. Commercial context.
I connect product priorities, Google Ads and Meta Ads with the purchase journey. Purchases, conversion value and acquisition cost need context from margins, average order value and the store experience.
Lead generation
Relevant enquiries. Better lead insight.
I connect search intent, service information, forms and calls with relevant enquiries. Reliable lead-quality feedback helps show whether the campaigns attract the customers your business can serve.
Campaign portfolio
Selected PPC Work & Results
Original advertising reports from Google Ads and Facebook Ads, with the visible results and reporting periods summarised below.
Open a screenshot to inspect the source report, reporting dates and metric labels.
Sales Performance
Facebook Ads
Website Purchases
Jul 2024
1 – 31 Jul 2024
Facebook Ads shows 17.40x average purchase ROAS and 611 purchases across three visible rows. The original report and limits are in the Portfolio.
17.40x
Average purchase ROAS
611
Visible purchases
Google Ads
Sales Performance
Dec 2023–Jan 2024
3 Dec 2023 – 1 Jan 2024
Google Ads reports 1,943.96% ROAS and approximately 480K purchase/sales value. These are the original report’s figures, with details in the Portfolio.
19.44x
ROAS
≈$24.7K
Ad spend
Figures belong to the dates shown and use the original reporting definitions. A $ symbol does not establish the currency. These reports are not forecasts or a count of clients.
Services
PPC support built around your business
Discuss ongoing management or a defined project. I review campaigns, measurement and the website together, then agree the work your business needs.
Google Ads
Search, Shopping, Performance Max and YouTube. Build around purchase intent or a relevant service enquiry.
Meta Ads
Facebook and Instagram campaigns, creative testing and retargeting. Evaluate purchases or useful leads.
TikTok Ads
Campaign setup, management and creative testing when the audience, budget and content fit the platform.
Audits & Measurement
Account reviews, GA4 and conversion tracking, plus landing page recommendations that support your campaigns.
Need a focused review? Explore account audits, tracking and landing page optimization. View monthly management fees.
Language and search intent
Right message.
Right landing page.
Adapt language, terminology and the next step to the customers you want to reach.
Multilingual PPC & Chinese Audience Marketing
Alongside English-language campaign management, I help businesses reach Chinese-speaking customers in their target markets. Depending on the project, this can include English and Chinese keyword research, localized ad copy and landing page recommendations.
Xiaohongshu (RedNote) Marketing. I also help businesses serving Chinese-speaking customers with Xiaohongshu strategy, Chinese content planning and localization.
How I work
Look at the full path from click to conversion
I review campaigns, conversion tracking, creatives and landing pages together to identify wasted spend and barriers to conversion. A promising ad cannot fix an unclear offer, a difficult form or unreliable measurement.
You work directly with me. I explain what needs attention, why it matters and which changes fit your business goals.
01
Understand your business
Clarify the offer, markets, goals and budget.
02
Review or plan
Assess the account or build a suitable starting plan.
03
Implement agreed work
Make the campaign, tracking and creative changes within scope.
04
Optimize and explain
Use performance and business feedback to guide priorities.
Monthly management fees
Pricing is per ad account, based on monthly ad spend. Final pricing depends on the number of campaigns and workload. Advertising spend is paid separately to the platform.
Basic
$300/month management fee
For ad spend up to $3,000/month.
Standard
$600/month management fee
For ad spend between $3,000 and $9,000/month.
Premium
Starting at $900/month management fee
For ad spend above $9,000/month.
Before we talk
A few useful answers
Do you work with eCommerce and lead generation?
Yes. For stores, I focus on purchases and revenue alongside spend. For service businesses, I consider relevant enquiries and lead quality.
Can you help with an existing ad account?
Yes. I can review the current structure, performance, tracking, creative and landing pages, then discuss practical priorities.
Which languages can you support?
English-language campaign management is a core part of my work. I also provide Chinese ad copy in Simplified Chinese and Traditional Chinese, with localized wording and landing page recommendations based on your customers and goals.
Where can I discuss scope and pricing?
Use the Contact page to share your goals. Monthly fees are on Services; audits and setup projects receive a scope-based quote.
Your next step
Let’s discuss what your campaigns need.
Share your website, markets and main goal. I’ll review the context and discuss a suitable scope with you.